Free2B is a London-based charity supporting LGBTQ+ young people and their families through youth programmes, peer support and advocacy, alongside delivering inclusion training for schools, organisations and teams. Their work challenges discrimination at its roots, while creating spaces where young people feel seen, supported and empowered to thrive.
As our first Brand Partner within our Not-for-Profit initiative, we worked closely with Free2B to evolve their visual identity and completely redesign their website. The goal was to strengthen visibility, clarify their message and create a bold, welcoming platform that truly reflected the impact, spirit and purpose of the organisation.
With heartfelt thanks to Roger Walker-Arnott, who generously donated his time as lead developer, bringing the new Free2B website to life with care.
The brand absolutely exceeded all of our expectations. TMC somehow managed to gather together input from our youth, parent members and professional networks as well as our own contradictory requests and pull it all together into one transformative, amazing design! We simply couldn’t have undertaken this project without their exceptional generosity in providing pro bono support. THANK YOU!
